By Stewart Gandolf Chief Executive Officer. Most hospitals do not know where to turn for new ways of thinking. This is a big IT challenge. Home » Blog » Healthcare Marketing » 5 Marketing Challenges in Healthcare Today. As outbreaks have occurred across the country infecting more than 1 million people, hospitals have ramped up testing efforts and are treating hundreds of thousands of Americans in an effort to save lives and minimize the virus’ spread. Children's Hospitals Today, the Children's Hospitals Association quarterly magazine, features articles on issues of interest to administrators, clinicians, trustees and others concerned with child health care and children's hospitals. While racial minorities are no longer unknowingly used as guinea pigs for medical research or denied entry into hospitals because of their skin color, studies have found that they don’t receive the same standard of care as their white counterparts. Hospital staffing crisis The hospital staffing crisis, a long drawn out problem, is intensifying as healthcare costs are increasing. Some hospitals are finding new ways to overcome the emergency department challenges and create safer, more efficient environments. 1 This … Current Issues Confronting Hospital Managers. Doug Nebeker, owner and technical expert, Power Admin LLC Staying on top of compliance and auditing tasks is a top issue facing hospital IT departments today. But even today, racial bias continues to be a factor in medicine. America’s hospitals and health systems have stepped up in heroic and unprecedented ways to meet the challenges of COVID-19. At some facilities, problems happened far more frequently than at other hospitals – VA or non-VA. Cashour, the VA spokesman, said some quality measures are not risk-adjusted, so … People’s attitudes toward healthcare have changed, making it more difficult to reach new patients at the right stage of the decision-making process. Introduction. Second ranked was patient safety and quality, with government mandates as … Hospitals and practices across the U.S. face unique challenges in healthcare today. As you may have experienced yourself, most of the hospitals and clinics built in the 20th century were not designed for the healing of patients and comfort of family. Talk to hospitals around the country, and you'll hear about the same problems: crowded halls, provider shortages and sloppy patient hand-off. Learn More About CHT. The following are five of the biggest issues that nurses face today: Burnout. Three big problems nursing is facing today are the hospital staffing crisis due to increased healthcare costs, meeting patients’ expectations, and the lack of respect towards nurses. The American College of Healthcare Executives’ (ACHE), annual survey of top issues confronting hospitals, ranked financial challenges as their greatest concern in 2015. Champions for Children's Health. 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